One of the perennial dangers of writing a monthly column is that they need to be filed weeks in advance and you therefore risk being overtaken by events and your words looking at best obsolete, at worst really quite stupid.
So if by the time you’ve read this Aston Martin has been bought in large part by Lawrence Stroll, Geely or some other mystery buyer and its current travails are already forgotten, you have my apologies. If not, the company will still be in straits that have been dire ever since it decided to sell a chunk of itself to the public for a sum of money that must now look wildly ambitious.
For myself I think the company will survive; there have been many occasions when it has found itself in hotter water, and it has always emerged, towelled itself down and carried on. I remember the late Victor Gauntlett telling me that twice during his chairmanship he went to work on what he believed to be the company’s last day. Even so there is no doubting the importance of the forthcoming DBX SUV – more in a minute.