I would like to express my agreement with, and add a few comments to, L. T. C. Rolt’s article, “The Ethics of the Quality Car.”
It would. be undesirable for MOTOR SPORT to became an arena for the discussion of economics, but when value for money is under consideration it becomes obvious that the large mass-production firm with its large non-producing staff cannot offer very much. Cost is only kept within reasonable bounds by the use of good production methods and elaborate equipment.
Conversely, I am of the opinion that many of our high-class cars, produced in small quantities, were rendered unnecessarily expensive because the small quantities would not cover the cost of adequate equipment ; thus individual cost was greater. Time saved on machining operations allows time for more careful assembly without increasing the final cost, thus we really need a combination of the “mass produced” and ” hand-made ” principles. The small firm who buys its major components from specialist firms stands a good chance of achieving this and also finding a market for same, but
to educate quality cars position.
Nantwich, Cheshire. the public to clamour for seems a very difficult pro am, Yours, etc.,
G. 1 TUFFADINE.
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