We appreciate that the detailed reports for which D.S.J. is so rightly famous require the maximum amount of column inches in order to provide all the information which your readers require.
We were however, a little disappointed to see that the picture of our balloon which accompanied his excellent Silverstone report showed it in a somewhat flaccid condition and only about half its normal height no doubt in order to give D.S.J. his full quota of words.
I have kept this letter short in the hope that you will find space for the accompanying picture of the balloon in its true shape and true element. I would hate to think that your readers felt that Champion was no longer upright!
Feltham – Ian Norris, Public Relations Co-ordinator, Champion Sparking Plug Co. Ltd.