McLaren will run a special livery for the 2021 Abu Dhabi Grand Prix as part of sponsor Vuse’s ‘Driven By Change’ campaign.
The design has been created by UAE-based artist Rabab Tantawy as part of the initiative that aims to promote and showcase the work of artists that may lack visibility and representation.
Tantawy’s design was created in a collaboration with automotive media designer Davide Virdis and features her distinctive Nubian Series blended with the team’s papaya and blue colours.
It also marks the first time a female artist from the Middle East has designed a bespoke Formula 1 livery.
The last dance for the MCL35M. 🙌
— McLaren (@McLarenF1) December 7, 2021
“We have bold ambitions to shift the paradigm with our partnership with McLaren Racing by providing support and opportunities for talent as we further champion the diversity of people and skills in the creative world,” John Beasley, Group Head of Brand Building of Vuse’s parent company BAT, said.
“Rabab has been an incredible talent to work with for the launch of the programme, with her passion for diversity and togetherness, and artistic skill set to transform the track in Abu Dhabi.
“We look forward to working with Rabab further as she helps us continue to influence change in not only motorsport, but the creative industry as a whole.”