Sir. Do you remember the mistake Coca-Cola made about 10 years or so ago? They forgot the power of their brand. Your brand is linked inextricably with its green cover. It made your magazine identifiable in an instant, but now you’ve thrown that away. The cover is a mess and has no uniquely special flavour.
Old fart, I can hear you think! Sure, I have a treasured copy of the August 1957 issue with Fangio drifting his Maserati 250F through the downhill bends at Rouen, but you have thrown away that link.
Please reconsider this mistake.
The inside is fine; not as classy as before, but I can live with it.
Oh by the way, Paul Fearnley’s editorial was so forced. There is no comparison between Chapman’s move and your butchery
John Harries, via e-mail